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DeepTarget® OLB

Targeted banners and marketing messages for online banking

DeepTarget OLB (online banking), made available through DeepTarget, Inc., uses data mining and qualification rules to identify product offerings that might interest a member. When logged into NetTeller Online Banking, members see banner ads specifically directed to them and matched to their needs. Members respond by clicking a link within NetTeller. This product also creates email campaigns, either across-the-board, or targeted individual mail.

This solution’s tracking capabilities accurately measure the success of banners and the results are used to continually optimize online marketing efforts. DeepTarget OLB provides more than 1,200 pre-designed banners that can be easily customized and deployed.

Core compatibility: Episys

What It Does

  • Presents banner ads to members who are logged into online banking.
  • Creates ads that are specifically targeted to individual members, or more generic ads for campaigns.
  • Enables you to send email marketing messages, targeted or general.
    Provides over 500 designed banner ad templates.
  • Measures banner success and those results can be reviewed and utilized to optimize your message.

What It Does For You

  • Enables any size credit union to carry out affordable marketing campaigns.
  • Increases revenue.
  • Increases member service by presenting offers specifically designed for each banner recipient.
  • Adds a targeted digital presence to your traditional marketing efforts.
  • Product Briefs
    DeepTarget® OLB

    Targeted banners and marketing messages for online banking

© 2014-
Jack Henry & Associates, Inc. ®